Industrious Productions

Documentary-Style Video Production

Industrious Productions is a production company helmed by award-winning documentary filmmakers who have an eye for creating powerful video content.  We have experience working with companies and non-profits such as HomeTrust Bank, Google, FLS Energy, Greenpeace and Moog, as well as numerous Ad agencies, creating cost-effective advertising and web-video campaigns. 


Happy New Year from
Industrious Productions!

We are a little past the new year but still in full-on reflective mode.  2015 was a great year for us with some big projects released, some great opportunities abroad and some solid ongoing work close to home.  Here are a few highlights:

  • Adams spent two months sailing in the Pacific and filming the crew of the Greenpeace Rainbow Warrior, and their investigation of the tuna fisheries.

  • Rod's feature documentary film El Chivo, will have its world premiere at the 2016 Big Sky Film Festival, "The Best Documentary Festival in the West."
  • We worked with rock n roll legend / Rolling Stones keyboardist, Chuck Leavell to produce two PSAs for the American Chestnut Foundation.
  • We continued work on our New Belgium Brewing documentary project which is set for release in spring/summer 2016 alongside the grand opening of their new brewery here in Asheville! 
  • We produced an infographic video to launch a new social media platform called Groupdini.
  • We worked with up and coming natural product manufacturer Warhorse Solutions to create their origin story video
  • American Express OPEN forum released The Journey, our long-term transmedia collaboration with Darren Dahl and Buchi Kombucha
  • We told the story of Industries for the Blind's Adventure Camp for vision-impaired youth.
  • We collaborated with the Center for Craft, Creativity and Design profiling an inspiring series of installation artists they brought for their Back to the Drawing Board
  • We began a new collaboration with Appalachian Sustainable Agriculture Project

We want to thank all of you who helped us make this a truly unforgettable and wonderful year. Here's to more fun times and great projects with friends new and old in 2016!


This is the first of six videos we are producing for the Asheville, North Carolina based CCCD gallery entitled "Back to the Drawing Board."  

This months installation was all about getting to know your neighbors by soaking, rubbing, squishing and kneading their arms as they felt yours. in a community building/assembly-line type row.    

The Most Industrious Hits of 2014

2014 was another big year for us at Industrious Productions. Just in case you missed our year-end newsletter, here are some selected highlights: 

In January we started a project on writing with Soomo Learning, which took us to NYC to interview employees of Coach, Etsy, General Assembly, and others.  

In March we started a documentary series with New Belgium Brewing that will be released at the end of 2015.  

In May we produced a short documentary on the Exploring Foods research project of Dr. Ameena Batada (UNCA) and Olufeme Lewis (Ujaama Freedom Market).

In June we filmed at High Tech High School for a week, for "Edutopia," a project of the George Lucas Educational Foundation.

In July we worked with NRDC to produce an infographic portrait of Asheville Urban Planners/Designers, Urban3

In August we filmed material a reality episode for the Discovery Networks for a project about twins that will air in early 2015.

In October we produced a video for the Asheville City Schools Foundation.

In November we produced two television ads for Diamond Brand Outfitters.

And also in November we produced video and photos for a transmedia project on French Broad Chocolates for American Express OPEN Forum.

We're  looking forward to more exciting projects in 2015!

Documenting New Belgium

Almost two years ago now, New Belgium Brewing announced that they would be building a large brewery and tasting room on the French Broad River in Asheville.  Frothy beverage lovers that we are, we were pretty stoked.  Now that they are about to break ground, we are super pleased to be working with them on a two-year documentary project that aims to capture their ambitious expansion from Fort Collins, CO to their new location in Asheville.  

The project will be a series of six short digital documentary films that will delve into the history of the site, and show the process of what it takes to build a brewery with a liquid center/tasting room right in the middle of a bustling little city, on a site that needs to be reclaimed (brownfields etc) and infrastructure (roads, green spaces and bike lanes etc) that needs to be updated a bit.  

So far, we've gotten to meet some really great, thoughtful NBB-ers, and it's been fascinating to peek into their process and see how the community receives them, while thinking about what Asheville will be when the state-of-the-art brewery opens up in just 18 months.

Stay tuned!








New sticker for our light kit

Out With the Old in With the New!

Happy 2k14! 

We had a pretty great 2013 and we hope you did too.  We got to work on projects with American Express, The Campaign for Southern Equality, Buchi, HomeTrust Bank, ASAP, The Biltmore, Dixon-PacificaLEAF in School & Streets, The Community Transformation Project, and the runners/residents of Urique in Mexico's Copper Canyons. 

We wanted to share this visual smorgasbord of images from last year — perhaps they'll give you some inspiration!  Or at least a chuckle.   

Meeting scores of cool people and being in new/interesting situations we'd never have access to if we weren't wielding a camera and producing video content is why we like what we do.   in 2014 We're looking forward to new Industrious Productions projects and lots of new stories to tell — maybe yours!  

Sally Spiegel Asheville Design/Renovator

Biltmore's Moveable Feast

Lauren Tamayo & London

Lauren Tamayo & London

Jeanine & Sarah from Buchi

Jeanine & Sarah from Buchi

Pierce Edens & The Dirty Work

Pierce Edens & The Dirty Work

Copper Canyon Street Sweeper   

Copper Canyon Street Sweeper


Horse Production STill.JPG

Biltmore Outdoors Guy (Joel)

Coon Dog Days

Coon Dog Days

Industrious Productions Brings Home a Prestigious "Telly Award"

Not to brag or anything, but ...... OMG! Industrious Productions won an award!  It's the Bronze Telly Award for Cinematography, and it was given for our ad for HomeTrust Bank featuring Olympic Silver Medalist Lauren Tamayo.  How cool.  Kudos to everyone who worked on this ... Pete Lutz, Francine Cavanaugh, Matt Neilson, Scott Thompson, 
Stacie Hicks and Wendy McAnally from HomeTrust, 
the team from Gibbons-Peck, and of course Lauren and Mike Tamayo.  Did you miss the link for THE AD?  Here's the press release below:



 Industrious Productions awarded for HomeTrust Bank ad staring local Olympic medalist

Asheville, NC – May 28, 2013 – Industrious Productions announced today that they have been awarded as a Bronze winner for Cinematography in the 34th Annual Telly Awards. Their lauded entry, one of nearly 13,000 submitted to the Telly’s this year, is a 60-second documentary style ad for North Carolina’s HomeTrust Bank.


The winning entry, titled "HomeTrust Mortgages Fit: London" features Asheville-based Olympic silver medalist cycling champion Lauren Tamayo. The ad was directed and shot by Adams Wood and Rod Murphy, co-owners of Industrious Productions. View the winning ad here -

 “The Telly Awards has a mission to honor the very best in film and video from around the world,” said Linda Day, Executive Director of the Telly Awards. “Industrious Productions’ accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production,” said Linda Day, Executive Director of the Telly Awards.

“We are really happy that our work has been singled out for recognition,” said Industrious Productions co-Director Rod Murphy.  “Our goal was to capture the incredible dedication that it took for Lauren to achieve her goals in cycling.  We all worked as a team on this one, and we thank HomeTrust Bank for their vision and trust as well.”

Industrious Productions is an Asheville, NC based full-service video production company helmed by award-winning filmmakers who have an eye for creating powerful video content.

Working with Actors

With 15 plus years in documentary comes many front row seat to situations you wouldn't have privy to otherwise.  Its probably one of the main reasons we keep on doing (that and all the prestige/dolla bills they rain) them.  That said, when we get the chance to work from a script, with a shot list and with actors, its a lotta fun.  There is a different kind of adrenaline happening when collaborating in an non, non-fiction way.  And at the end of a shoot with actors, you come away with a different breed of funk in your t-shirt.  Narrative stuff uses different muscles for certain. 

Recently we've been working on a multi-video real estate project for Dixon Pacifica that is 2/3rd's doc and 1/3 scripted.  The doc part was second nature for us.  And while the scripted part isn't exactly torn from the David Mamet or Aaron Sorkin canon, its good and it was fun to give the proper motivation for.  The acting couple we worked with were champs.  As a bonus, for some unbeknownst reason this real estate info graphic/narrative video seems to have lots of Charlie's Angles hair flips.   Thanks to Evan and Rebecca!


775 Haywood Road, Suite F, Asheville, NC 28806 | (828) 423-0703 |